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How 3-D printing is driving the growth of small businesses
How 3-D printing is driving the growth of small businesses
Over the past two decades, 3-D printers have revolutionized the world of prototyping and small scale manufacturing. In an interview with John Hornick, author of 3-D Printing Will Rock the World, PD&D explores how 3-D printers can empower small business...
'No' lists on labels make shoppers say 'yes'
'No' lists on labels make shoppers say 'yes'
Stop worrying about what’s in your shampoo, moisturizer or deodorant. Product makers want you to focus on what isn’t in them.
Physical stores big winner with gift cards
Physical stores big winner with gift cards
When it comes to redeeming their holiday gift cards, consumers overwhelming prefer brick-and-mortar stores. According to a survey by the International Council of Shopping Centers, 77 percent of consumers who received gift cards planned to redeem them i...
Manufacturers of consumer goods struggling with supply chain visibility
Manufacturers of consumer goods struggling with supply chain visibility
The issue of supply chain visibility has recently been a major area of concern for companies across the globe. Failing to enhance operational transparency can lead to legal ramifications, reputation damage and noncompliance fees. It also puts businesse...
How to grow your business through an integrated marketing and public relations strategy
How to grow your business through an integrated marketing and public relations strategy
When it comes to growing a business, many organizations look to either a marketing or public relations strategy to help reach the right audience. The overall goal of both efforts is to increase brand awareness that results in quickly growing your busin...